This policy explains how F&F Moves Limited handles information when you use this website, request an estimate, use the F&F Moves Assistant, register for Refer & Earn, or contact the team.
1. Who is responsible
F&F Moves Limited is responsible for information it receives through enquiries and bookings. The company number displayed on this website is 16594977.
Privacy enquiries and requests can be sent to info@ffmovesltd.com or made by calling 07385 357872. The business has not identified a Data Protection Officer on this website.
2. Information you may provide
Depending on how you use the site, you may provide:
- collection and delivery addresses or postcodes;
- moving date, preferred time, route and access or parking details;
- inventory, property, packing, dismantling, reassembly, van, helper and estimated-hours information;
- your name, telephone number, optional email address and referral code when you submit a Quote Robot request, or additional notes if you give them to the Assistant or contact the team;
- your first name, last name, email, phone number, city and country when Refer & Earn registration is enabled; and
- account-holder and bank-transfer details when an eligible referrer uses a time-limited secure payout-details link; and
- the content of messages you choose to send through WhatsApp or email.
You do not need to give the Assistant contact details merely to read its responses. Please avoid entering confidential or sensitive information that is not needed for a moving enquiry.
3. Quote Robot
The Quote Robot performs its pricing calculation in your browser. Calculating an estimate alone does not create or send a lead. If you deliberately submit a quote request, the website sends your name, contact details, addresses, move date and time, quote selections, inventory where applicable, estimate and any validated referral attribution to the F&F Moves server.
A working quote draft, including selected contact and address details and inventory quantities, is stored in your browser's sessionStorage under a first-party key so the form can restore your work during the same browser session. Submitted requests receive a quote reference and are used to prepare and respond to the quote, administer a possible booking, detect duplicate or abusive submissions, validate referral eligibility and operate Refer & Earn. The browser also keeps the WhatsApp option available so you can review a prepared message before sending it through WhatsApp.
4. F&F Moves Assistant
The Assistant is a deterministic browser-based tool. The current website does not send Assistant conversations to an AI model or external AI API. It may identify details in what you type, such as locations, postcodes, dates, times, inventory, access information, name, telephone number or email address.
The Assistant stores its working lead details and recent messages in sessionStorage. The message history is limited in the code to the most recent 40 messages, and up to 30 are restored in the chat window. The transfer feature copies relevant Assistant details into the Quote Robot in the same browser session. Choosing Reset Conversation clears the Assistant messages, lead, transfer data and quote draft from that session storage.
5. Refer & Earn registration and referral accounts
When Refer & Earn registration is enabled, the registration form sends the details listed in section 2 to an F&F Moves server endpoint. Server-side validation is applied before a referral account is created in the programme database. The account record includes a unique referral code, account status, and creation and update timestamps.
The details are used to create and administer the referral account, identify the referrer, support eligible reward processing, prevent duplicate or abusive registrations, and keep appropriate programme records. Agreeing to the programme terms and confirming that this policy has been read are registration requirements; those confirmations are not marketing consent.
A referral code supplied through a personal referral link or entered with a Quote Robot request may be checked against active account records. When a submitted quote is the recorded first contact for this flow, validated attribution may be associated with the quote and a privacy-limited referral record for owner review. Normalized phone and email details may be compared with existing programme records to help protect first-touch attribution and identify obvious duplicate contacts. The referrer does not receive the submitted customer's identity, contact, address, inventory or quote information.
Bank details are not collected during referral registration. When a reward is ready for payout, F&F Moves may provide the referrer with a time-limited, single-use secure link. Submitted account-routing details are stored in encrypted form, while limited information such as the account-holder name, payout method, masked destination, review status and relevant timestamps is retained to support manual reward payments, verification and accounting. Full details are available only through a protected internal view.
Where the My Referrals portal is enabled, the registered email address is used to send a time-limited, single-use sign-in link. Only a cryptographic hash of the login token is stored. The system also processes limited authentication information such as token state, email-verification time, last portal login, session timing and privacy-conscious abuse-control buckets. The configured mail and hosting providers process the email and ordinary delivery or connection information needed to send it.
The portal displays the referrer's own account information, referral code, privacy-limited referral dates and statuses, reward amounts and masked payout status. It does not display the referred customer's name, contact details, addresses, move details, job value or internal source reference.
Permitted portal account updates include validated phone and location details. A proposed email address is stored only with a hashed, time-limited email-change token and does not replace the registered email until the new mailbox confirms the change. Requested name changes are retained as limited account-change records for manual review, including the requested name, status and relevant submission, review or cancellation times.
If the production database is not configured, the registration form is visibly disabled and no browser-only or false referral account is created.
6. Cookies and browser storage
The website does not install analytics, advertising pixels, Google Analytics, Google Tag Manager or Meta/Facebook Pixel. It does not use localStorage and does not set marketing cookies.
The Refer & Earn PHP functions use an essential first-party session cookie for form security, CSRF protection, validated referral-link state and basic registration or quote-submission throttling. A separate validated first-touch referral cookie may retain an active referral code for up to 30 days so it can be applied to a deliberately submitted Quote Robot request. These cookies are not used for advertising or cross-site tracking.
The My Referrals portal uses a separate essential first-party session cookie to complete magic-link authentication, maintain the signed-in session, enforce idle and absolute time limits, protect forms and support logout. It is scoped to the portal and is not used for advertising.
sessionStorage is used only to remember information you enter into the requested Quote Robot and Assistant functions. It is limited to the browser tab/session rather than designed to recognise you across websites. Browsers normally clear it when the tab or browser session ends, although restoration behaviour can vary. You can clear it sooner by resetting the conversation, closing the relevant tab, or using your browser controls.
7. Address and postcode lookups
When you type an address or postcode into the Quote Robot, the browser may send that search text to:
Those services receive the search text and ordinary connection information such as your IP address and browser details. The site uses returned coordinates to estimate straight-line road-adjusted distance and driving time in the browser. It does not currently contact OSRM.
The site contains optional Google Places integration, but the current production configuration has no Google Places API key, so the Google Maps Places script is not loaded. This policy and any consent requirements must be reviewed before that integration is enabled.
8. Contact links and third-party services
If you select a WhatsApp link, the site opens WhatsApp and may place your move or quote summary into the message field. You can review it before sending. WhatsApp receives the information only when you use its service, and its own privacy terms then apply. Telephone and email links open the relevant application on your device.
Pages also load presentation resources from Google Fonts and Tailwind's content-delivery network. These providers, the website host and network providers may receive ordinary technical request information such as IP address, browser type, requested resource, referring page, and date or time. The Google Reviews buttons are outbound links rather than an embedded reviews or tracking widget.
Third-party services operate under their own privacy notices and may process information outside the United Kingdom. F&F Moves does not control their independent retention or security practices.
9. Why information is used
Information is used to calculate an estimate, respond to an enquiry, create or administer a referral account, identify eligible referrals, process approved rewards, prepare or manage a booking, plan the requested moving service, handle questions or claims, keep appropriate business records, and protect the website and business.
Where information is needed to prepare a quote or provide a requested service, the usual lawful basis is taking steps at your request before entering into a contract or performing a contract. Legal obligations may apply to some business records. Other necessary administration or security may rely on the business's legitimate interests, provided those interests are not overridden by your rights. The website does not use the information entered into these tools for behavioural advertising.
10. Retention
The browser data described above is intended to remain only for the relevant browser session and can be cleared as explained in section 6. Submitted Quote Robot leads are stored server-side. No fixed Quote Robot or referral-account retention period has been published or automatically enforced.
Quote leads, Refer & Earn account, attribution, reward, portal-token and limited authentication/security records are stored server-side when the programme database is enabled. Expired, used and revoked login-token records and abuse-control buckets should be retained only as long as reasonably necessary for authentication security and abuse prevention. Those records, and information sent through WhatsApp, email, telephone or another booking channel, should be kept only for as long as reasonably necessary for the relevant account, enquiry, contract, accounting, reward, fraud-prevention, insurance, claims or dispute purpose and applicable legal requirements. You may contact F&F Moves to ask about a particular record or account.
11. Your rights
Depending on the circumstances, UK data protection law may give you rights to ask for access to your personal information, correction, erasure, restriction, portability, or to object to certain uses. Some rights have legal conditions or exceptions.
Contact info@ffmovesltd.com to make a request or complain about how your information has been handled. You may also complain to the Information Commissioner's Office.
12. Security and external links
Reasonable care should be taken with personal information, but no website, database, browser storage, email or messaging service can be guaranteed completely secure. The Quote Robot submission and Refer & Earn registration code use server-side validation, prepared database statements, CSRF protection and basic abuse controls; referral and quote references are non-sequential. Information held in your browser may still be visible to someone who can access your device or browser profile. Review message content before sending it to an external service.
This website links to services and websites controlled by other organisations. F&F Moves is not responsible for their content, availability or independent privacy practices.
13. Changes to this policy
This policy should be reviewed when the website's data handling changes, including before enabling analytics, advertising technology, Google Places, new forms or new storage. Material changes will be reflected on this page with an updated date.